Seller FAQ

Clear answers to common questions real estate sellers ask about selling at auction with Bart Long & Associates Realty & Auction, LLC.


Why Auction

Why do properties go to auction instead of a traditional listing?

Sellers choose to auction their real estate when they want a clear timeline and a transparent, competitive process compared to a traditional listing. Bart Long Auctions works within your schedule and goals, and we guide you through each step using our decades of experience. You are our client—our focus is on your best outcome.

Pricing & Auction Types

Do houses sell for less at auction?

Not at all. Many properties sell for as much as, and sometimes more than they might in a traditional listing. This is because auctions create competitive bidding. Buyers compete to purchase the property, and that demand can drive the price higher. Absolute auctions often generate strong interest, and we can also use a reserve to protect your minimum acceptable price.

What is the difference between an absolute auction and a reserve auction?

An absolute auction means the real estate sells to the highest bidder regardless of price. This often increases interest because buyers know the property will sell.

A reserve auction means there is a minimum price that must be met for the sale to be confirmed. With a reserve, a sale is not guaranteed. We’ll help you decide which approach fits your property and goals.

Fees

What fees does a seller pay when selling real estate at auction?

With Bart Long Auctions, the seller typically does not pay a commission. We handle the advertising and logistics costs associated with the auction. Instead, the buyer pays a 10% buyer’s premium on top of the winning bid price.

How is the auction price determined, and can I set a reserve price?

The final auction price is determined by competitive bidding as buyers bid against each other. That competition often builds momentum and can result in a strong sale price. The buyer’s total purchase price is the winning bid plus a 10% buyer’s premium.

We’re happy to help you choose the best selling method for your property. That may include setting a reserve price, which is the minimum amount you are willing to accept.

Buyer’s premium: An additional percentage paid by the buyer on top of the winning bid price. On Bart Long Auctions real estate sales, the buyer’s premium is 10%.

Marketing

What marketing do you do to promote my property to buyers?

We use a mix of marketing channels to promote your real estate auction, including regional newspaper advertising, online paid ads (search engines), radio, social media, and direct email to our subscriber list. The exact plan is tailored to the property and target buyers.

Property Types

What types of properties can I sell at auction?

We specialize in auctioning real estate. That includes homes, land, farms, commercial buildings, rental property (single- or multi-family), and forest property. Because our focus is real estate auctions, our marketing and process are built specifically for these property types.

Condition / Repairs

Do I need to make repairs or improvements to my property before selling at auction?

Not necessarily. We often auction real estate “as-is”, meaning you are not required to make repairs or upgrades before selling. Improvements can increase appeal and value, but the decision is yours.

As with everything, we’ll help you determine the best path to get top dollar for your real estate. You can count on us to bring decades of experience to work for you—and remember, you are our client.


Have a question about your property?

Contact Bart Long & Associates Realty & Auction, LLC to discuss the best auction strategy for your timeline and goals.

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